Sansi LED: Sustainable LED Lighting and Integrated LED Display

E Walk Retail Complex

The massive video screen is located on the northeast corner of 42nd Street and 8th Avenue, directly opposite the Port Authority Bus Terminal at one the busiest intersections in midtown Manhattan. It sits across the street from a rooftop digital billboard.

Each face of the immense corner display is 63'9" high and 57'9" wide, providing just over 7,300 total square feet and approximately 10.7 million pixels (2,430 x 4,400) of DOOH canvas. The two faces meet at a 90-degree angle, providing ample visibility for several blocks along both 42nd Street and 8th Avenue.

Interactive Retailing

The E Walk display’s position  creates a unique opportunity for brands to synchronize content across the two screens, essentially taking over the entire intersection.